After welcoming our third daughter into the world a couple weeks ago, I’ve been spending a lot of time at home on paternity leave. This meant a lot of Mr. Mom time for me, as my older girls (6 and 3), were both home all day until school starts in August. This included trying to get our rambunctious 3 year old down for a nap [...]
Rick Kuwahara
I’m a big believer in buyer personas and how gaining insight into your ideal customer informs a lot of your marketing decisions. A lot of that insight comes from understanding psychology for growth marketing. For example, understanding how to use decoy pricing on your pricing page can help drive conversions on the plan you want. [...]
Rick Kuwahara
Here’s my growth marketing list. This is just a few of my favorite online resources, including the best growth experts to follow, blogs to read, videos to watch, and communities to join. I’ll be adding to this over time, so bookmark this page! I know I missed stuff, so feel free to call me out at: rick(at)rickkuwahara.com [...]
Rick Kuwahara